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Sequoias at Night Roaring Camp Felton: A Magical Light Art Experience in Nature
We’re excited to unveil Sequoias at Night, our newest light art installation at Roaring Camp in Felton. Opening September 2025, this immersive experience transforms the majestic redwood forest into a glowing landscape where artistry and nature converge in a radiant journey of light.
Video Walls vs Projection: Choosing the Right Visual Solution for Live Events
In the live event industry, visual delivery is everything. Whether it’s a corporate keynote at the Monterey Conference Center, an outdoor film activation during California Car Week in Carmel Valley, or a concert at the Santa Cruz Civic Auditorium, producers face a common decision: LED wall or projection?
The Meaning of "It's a long way to the top if you want to Rock n Roll!" AC/DC
Few lyrics capture the struggle and spirit of the entertainment industry better than this iconic line from AC/DC. Released in 1975 on their album T.N.T. (and later on High Voltage), “It’s a Long Way to the Top (If You Wanna Rock ’n’ Roll)” isn’t just a song—it’s an anthem for every artist, roadie, stagehand, producer, and crew member who’s put in the blood, sweat, and tears to make the magic happen. Learn more in this post.
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